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United Dairymen Of Idaho Launches Radio Campaign


Media Contact:   Cindy Miller
Phone:                  208.332.1645

August 11, 2014

Today, the United Dairymen of Idaho (UDI) launches a new radio campaign in the Boise, Idaho Falls and Twin Falls markets. The campaign consists of three :30 spots featuring Idaho dairy farmers and their stories about dairy farming in Idaho.

“We are excited about our farm families sharing their stories with listeners throughout Idaho,” said Karianne Fallow, CEO of the United Dairymen of Idaho. “All of our dairy farms are family owned, and  having a few of them involved in this project has been rewarding.  I think our audiences will get a good sense of what farming means to them, and how hard they work to make sure they are providing high quality milk for consumers.” She added.

This campaign will include television spots which will air throughout Idaho at the end of September.

Listen to One of the Radio Spots Here:

Dairy Radio

Dairy Farmer, John Wind is featured in UDI’s latest radio campaign.






About United Dairymen of Idaho

The United Dairymen of Idaho (UDI) protects and promotes the Idaho dairy industry and dairy farm families through outreach, nutrition counseling and partnerships with consumers, dairy processors, retail outlets and farmers and their families. UDI is the parent organization of both the Idaho Dairy Council and the Idaho Dairymen’s Association. Visit UDI’s websiteFacebook page and Twitter feed for updates and additional information.