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Idaho Dairy Council Inducts Idaho Teacher Into the Fuel Up to Play 60 Hall of Fame

Jean Erickson recognized for commitment to school wellness

Meridian, Idaho – (June 9, 2014) –Jean Erickson, a fourth grade teacher at Lincoln Elementary School in Rexburg has been named to the Fuel Up to Play 60 Hall of Fame. Erickson is part of the Fuel Up to Play 60 Program, taking an active leadership role in encouraging students to get active, eat healthy and make a difference.

The Fuel Up to Play 60 Hall of Fame recognizes Program Advisors for their excellence and commitment to the Fuel Up to Play 60 Program. Only those at the top of their game were selected for induction.  Program Advisors who tackled the Six Steps, worked with Ambassadors, and got involved in this year’s campaigns are on their way to going down in Fuel Up to Play 60 history! Hall of Fame. Erickson will receive a gift pack from Idaho Dairy Council that includes dairy coupons, a Staples gift card and NFL gift card.

Fuel Up to Play 60 is an in-school nutrition and physical activity program developed by the National Dairy Council, Idaho Dairy Council, and the National Football League (NFL), in collaboration with the United States Department of Agriculture (USDA). Nearly 73,000 schools are involved in Fuel Up to Play 60 nationwide.

Through the efforts of Program Advisors like Erickson, schools across the country are encouraging youth to consume nutrient-dense foods (low-fat and fat-free milk and milk products, fruits, vegetables and whole grains) and achieve at least 60 minutes of physical activity every day.

“We’re excited to recognize Jean’s leadership at Lincoln Elementary,” said Crystal Wilson, Ed.S, MS, RDN, LD, Senior Director of Health and Wellness for Idaho Dairy Council. “She has created a culture of wellness at her school that the students at Lincoln Elementary School have embraced. Jean has used Fuel Up to Play 60 as an engine for positive change by implementing sustainable changes at her school that benefit students at school and at home.”

“We’ve seen everyone in our school making healthy choices.  Exercise and eating right are part of our culture at Lincoln Elementary,” says Erickson, “We’ve been able to make indoor recess fun during the winter, grow our Pacers track club at recess and our Nutrition Day Hometown Hero event has been very successful. Fuel Up to Play 60 and Idaho Dairy Council have helped us reach our nutrition and fitness goals.”

In addition to engaging and empowering students to get involved in Fuel Up to Play 60, Program Advisors help their schools and students earn recognition, rewards and funding to support wellness initiatives in their schools. Any adult enrolled in Fuel Up to Play 60 can become a Program Advisor. To learn more about Fuel Up to Play 60 Program Advisors, visit http://school.fueluptoplay60.com/welcome/program-advisor.php.

For more information on Fuel Up to Play 60 or to sign up for the program, visit www.FuelUpToPlay60.com or www.idahodairycouncil.org.


About United Dairymen of Idaho

The United Dairymen of Idaho (UDI) protects and promotes the Idaho dairy industry and dairy farm families through outreach, nutrition counseling and partnerships with consumers, dairy processors, retail outlets and farmers and their families. UDI is the parent organization of both the Idaho Dairy Council and the Idaho Dairymen’s Association. Visit UDI’s websiteFacebook page and Twitter feed for updates and additional information.

About Idaho Dairy Council

The Idaho Dairy Council (IDC) provides nutrition education to the entire state of Idaho as a non-profit organization supported by the United Dairymen of Idaho. The Council provides free, science-based nutrition resources to educators, students, health professionals and the public via curriculum, materials, funding, and nutrition instruction.

About Fuel Up to Play 60

Fuel Up to Play 60 is an in-school nutrition and physical activity program launched by National Dairy Council (NDC) and National Football League (NFL), with additional partnership support from U.S. Department of Agriculture (USDA). The program encourages youth to consume nutrient-dense foods (low-fat and fat-free dairy, fruits, vegetables and whole grains) and achieve at least 60 minutes of physical activity every day.

Fuel Up to Play 60 is designed to engage and empower youth to take action for their own health by implementing long-term, positive changes for themselves and their schools. Customizable and non-prescriptive program components are grounded in research with youth, including tools and resources, in-school promotional materials, a website and student challenges. Fuel Up to Play 60 is further supported by several health and nutrition organizations: Action for Healthy Kids, American Academy of Family Physicians, American Academy of Pediatrics, Academy of Nutrition and Dietetics Association/Foundation, National Hispanic Medical Association, National Medical Association and School Nutrition Association. Visit FuelUpToPlay60.com to learn more.

About National Dairy Council

National Dairy Council® (NDC) is the nutrition research, education and communications arm of Dairy Management Inc™. On behalf of U.S. dairy farmers, NDC provides science-based nutrition information to, and in collaboration with, a variety of stakeholders committed to fostering a healthier society, including health professionals, educators, school nutrition directors, academia, industry, consumers and media. Established in 1915, NDC is dedicated to educating the public on the health benefits of consuming milk and milk products throughout a person’s lifespan. For more information, visit www.NationalDairyCouncil.org.


Contact: Cheri Chase, Senior Director of Consumer Confidence

208.332.1645, cchase@udidaho.org